Philippine Airlines (PAL) in collaboration with the Philippine Sports Commission (PSC) honored Filipino Olympic and Paralympic athletes at an exclusive dinner at the Century Park Hotel. This celebratory occasion marked a significant send-off for the athletes gearing up for the Paris 2024 Olympics and Paralympic Games.
The athletes, set to compete on the world’s most prestigious stage, were presented with personalized commemorative pilot pins and Mabuhay Miles as a token of recognition for their relentless efforts and achievements. In a show of further support, PAL pledged additional Mabuhay Miles to those who will bring home Olympic or Paralympic medals.
During the dinner, PAL unveiled the “PRs Go Further” campaign, highlighting the unyielding fighting spirit of Filipino athletes. Drawing inspiration from “PR,” typically used to denote a PAL flight number, the campaign aims to celebrate the personal records of Filipino Olympic and Paralympic athletes, showcasing how these milestones drive their determination to excel further.
PAL’s partnership with PSC signifies the beginning of numerous initiatives dedicated to the welfare of the country’s top athletes. “PAL has always been our dedicated supporter when it comes to the welfare of all athletes. The public trust they also hold proved their commitment to providing outstanding service and excellent assistance at all times,” expressed PSC Chairman Richard Bachmann.
This collaboration underscores PAL’s unwavering commitment to promoting Filipino excellence. As the nation’s premier flag carrier, PAL takes pride in supporting athletes who exemplify the best of the Philippines on the global stage. Alvin Miranda, PAL Vice President for Marketing, emphasized this sentiment: “Our athletes exemplify Filipino excellence and as such, the best ambassadors of the Philippines on the global stage. As the flag carrier, it is both an honor and responsibility to support them as they represent all of us in their chosen sport. We can’t wait to see them perform their best at the games.”
As the athletes prepare for the Paris 2024 Olympics and Paralympic Games, PAL’s support symbolizes a broader commitment to the sporting community, reflecting the airline’s dedication to showcasing the best of the Philippines in every endeavor. This partnership is not only a testament to the strength and resilience of Filipino athletes but also a significant stride toward fostering national pride and unity through sports.