Philippine Airlines (PAL) has joined forces with digital payments giant VISA to launch an online-exclusive raffle campaign, offering music enthusiasts and travelers the opportunity to attend the highly anticipated 2026 MAMA Awards. This strategic collaboration bridges travel and lifestyle experiences, celebrating the expanding intersection between aviation, global entertainment, and modern consumer engagement. Through this joint initiative, eligible passengers booking international journeys with the country’s flag carrier can earn chances to witness one of Asia’s premiere music spectacles live in Japan.
The promotional campaign is open to passengers booking international flights departing from the main hubs in Manila and Cebu. Eligible itineraries include both one-way and roundtrip travel booked exclusively through the official Philippine Airlines website or mobile application between 14 August 2026 and 25 September 2026. The number of raffle entries awarded corresponds directly to the chosen cabin class and itinerary type. Passengers purchasing a one-way Economy Class ticket receive one raffle entry, whereas those booking a one-way Premium Economy or Business Class ticket earn two entries. For roundtrip travel, Economy Class bookings yield two raffle entries, while Premium Economy or Business Class itineraries generate four entries. To participate in the contest, passengers must explicitly consent to marketing promotion participation during the booking process. All valid entries will be entered into the official raffle draw scheduled for 02 October 2026.
Following the draw, three grand prize winners and their selected companions will receive an all-inclusive 2026 MAMA Awards Experience package in Osaka, Japan, courtesy of VISA. The grand prize package includes a Red Carpet Experience, official tickets to the MAMA Awards 2026 and Awards Ceremony, roundtrip Economy Class flights provided by Philippine Airlines, hotel accommodation with daily breakfast, complete transfers between the airport and event venue, and an exclusive welcome gift pack. The four-day, three-night trip will take place from 19 to 22 November 2026, offering winners a seamless end-to-end travel and entertainment journey.
The MAMA Awards stands as a major highlight on the international music calendar, celebrating outstanding artistic achievements across the Asian music industry and drawing top-tier performers and devoted fans from all over the globe. The prestige event has consistently featured superstar acts such as SEVENTEEN, ENHYPEN, TWICE, TOMORROW X TOGETHER (TXT), and aespa, with prominent figures like South Korean actor Park Bo Gum taking the stage as hosts. Through this venture with VISA, Philippine Airlines reinforces its goal of providing extra value to its passengers, complementing its standard full-service flying experience with access to world-class culture and entertainment. Travelers looking for complete contest terms and entry requirements can review the official campaign details online at https://flights.philippineairlines.com/en-ph/visa-mama-awards.